Countryside Day School
brand identity / brand guidelines / digital design / print design / signage / apparel
When Countryside wanted to increase enrollment, they brought us in to refresh their brand identity and explore possibilities for changing their look and feel, key messages and even their name. We refined and enhanced their brand attributes and materials including their logo, collateral materials, signage and print and on-line ads.
We created a messaging blue print that aligned key messages to their target audience—emphasizing their uniqueness in the context of what is important to prospective parents. Now, their brand and marketing approach brings to life the unique and positive impact they can have in helping students achieve more than just academic success, but success in life.
