Everton FC

ADVERTISING CAMPAIGN

In this campaign for Everton football club, the aim is to drive club revenue during the summer months by promoting the early purchase of season tickets. 

The link between supporter and club is represented as though it were a romantic relationship – the concept of avid supporters being wedded to their team. Elements of the club’s logo and colours are paired with slogans which read as though they are the thoughts and wishes of parted lovers.